Hello, beauty fans! As you look at the sleek Pureology bottles in the hair care area, have you ever thought, “Is Pureology a clean brand?” But you’re not alone.
Let’s talk about Pureology and see if all the fuss about clean beauty is really worth it.
What Is Pureology All About?
Now, Pureology has been creating waves in the hair care industry since its founding in 2001. They began by specializing on color-treated hair because, let’s be honest, who doesn’t want their dye treatments to fade?
However, they now provide products for almost every kind of hair.
What is Clean Beauty all about?
Let’s first discuss the definition of “clean beauty” before getting started. It’s somewhat of a catchphrase these days, isn’t it? It all comes down to using items that are safe for the environment and for you.
Eco-friendly packaging, no harmful chemicals, and kindness toward our animal companions are the topics of discussion. Doesn’t it sound good?
Is Pureology a Clean Brand?
Yes, Pureology is quite clean. They prioritize cruelty-free and vegan practices, as well as no animal experimentation. Also, they stay away from unsavory substances like parabens, sulfates, and mineral oils.
For their efforts, they have even received the PETA seal of approval. Therefore, Pureology is a good choice if you’re seeking for hair care that’s friendly to the environment and your hair.
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Is Pureology Sulfate-Free?
Sulfates are one of the biggest no-nos in clean beauty. Those ones that give your shampoo a frothy appearance but may dry up your hair more quickly than a desert breeze.
Good news! Pureology has no sulfates at all. Instead, they use an elaborate cleansing method based on coconuts. It’s kind of cool, huh?
What’s in the Bottle in terms of Natural Ingredients?
Granted, not many companies are 100% natural, but Pureology does employ a lot of plant-based components. We are discussing products like jojoba oil, shea butter, and coconut oil.
Yes, they do have some synthetic materials, however. Your hair looks amazing via a type of delicate balancing act between science-backed ingredients and natural deliciousness.
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Non-cruelty – Any Injuries to Bunnies?
You may relax if you’re concerned about our animal buddies. Pureology is completely free of cruelty. They don’t do animal testing and they don’t do business in nations where it is mandated by law. Well done, Pureology!
Is the Packaging Eco-Friendly?
Alright, so here is where things get a little complex. Pureology has shortcomings in regard to packaging. Although it’s great that they employ some recycled materials, there is definitely space for development. Let’s give them a break, however; they’re working on it.
Are There Any Harmful Ingredients Inside?
As you can see, no company is flawless, and Pureology has some elements that the clean beauty community may find questionable. Certain items include ingredients like silicones and artificial scents. They’re not inherently horrible, but you may not like it if you’re a purist about pristine beauty.
What Do People Say?
After doing some research (read: reading through far too many reviews), I have the following information: The majority of people adore Pureology. They can’t stop talking about how silky and glossy their hair looks. The primary complaint? The cost label. But hey, there’s a price for quality, right?
Is It Worth Spending a Lot of Money?
Let’s discuss money. There’s no denying that pureology is expensive. However, it can be worth the investment if you’re serious about clean(ish) beauty and want your hair to appear like it belongs in a shampoo ad.
Moreover, those bottles last a very long time since a little goes a long way with this thing.
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The Verdict
So, is the Pureology brand clean? It may not be flawless, but it is undoubtedly an attempt. They’re employing some excellent natural components, abstaining from sulfates, and striking a lot of the right notes. However, they are neither entirely synthetic-free nor entirely natural.
In my opinion, Pureology is a decent choice if you’re searching for a company that’s committed to clean beauty without sacrificing salon-quality results. Like that buddy who never goes vegan but always makes sure there are vegetarian choices at the cookout—you know, they’re trying?
But hey, it’s your hair and your decision in the end. You could want to opt for something even more natural if you’re serious about having a perfectly clean beauty life. Give Pureology a try, however, if you’re okay with a brand that strikes a mix between healthy components and gorgeous-looking hair.
Just keep in mind to rock it with confidence, whichever path you go on. Since confidence is the finest hair product available, let’s be honest. Have a fantastic hair day now that you’re off!
